Wisconsin Broadcasters Association

Learn from Mike O’Brien, O’Brien Betterment. O’Brien was sales manager and general manager of WCLO/WJVL in Janesville.

Mike O’Brien

The content includes the following:

  • Maintaining hope and momentum 
  • Galvanizing Your Team 
  • Answers to Difficult Objections 
  • Emerging Business Categories
  • Sales Standards for Success
  • Motivation & Inspiration

WATCH VIDEO

Outline [PDF] Objection Management Guide [PDF] Sales Standards [PDF]

Download the WBA “MemberPlus” App

72guard-Logo_300x250

WIHonorFlights-300x250