Wisconsin Broadcasters Association
WBA Public Service Announcement (PSA) Guidebook

The purpose of this Guide is to show Wisconsin non-profit organizations the best way to prepare your requests so that you increase your chances for getting on air. Radio and television stations across Wisconsin contributed $270 million to their communities through fund-raising efforts and donations of air-time for Public Service Announcements during 2005, according to a quantitative survey conducted by the Wisconsin Broadcasters Association, along with the National Association of Broadcasters. Support for local community events and service clubs is an integral part of every local over-the-air broadcaster’s service to their communities.

PSA Guidebook (PDF)

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