Location: UW-Madison, 2195 Vilas Hall, 821 University Ave.
The Wisconsin Broadcasters Association with partners Google News Lab, UW School of Journalism and Mass Communication, and The Poynter Institute are offering an intensive day of training to help journalists cover the 2020 Presidential election. This training is led by Poynter’s Senior Faculty Al Tompkins.
The workshop is perfect for reporters, MMJs, producers, news managers, online and social media producers and assignment editors. Stations are welcome to send teams to attend.
In addition to Wisconsin being a toss-up state, nearby Milwaukee is also where the Democrats will hold their National Convention. We will be hosted at the University of Wisconsin School of Journalism and Mass Communication. The university has been doing national studies on voter behaviors and hot topics.
The workshop will be held Saturday, Jan. 25 at the University of Wisconsin -Madison School of Journalism and Mass Communication.
The day is aimed at helping journalists move beyond typical horse-race political coverage to deeply and meaningfully explore key issues that will shape the nation’s future.
The agenda will include:
9 a.m. – Noon – Five Big Topics Voters Care About
- College debt
- Health care
- Climate change
Noon – 1:30 p.m. – Lunch
1:30 – 4 p.m.
What journalists need to know about election finances including:
- Super PACsDark money PACs
- Understanding the Citizens United decision
- How to track contributions from your coverage area
What journalists have to know about polling including:
- Margins of Error
- Sample Sizes
- The problems with “weighting”
- Reliability and Desirability Indexes
- Likely versus registered voters
How the American electoral system works
- the primaries and caucuses
- selecting delegates
- the role of super delegates
- the conventions
- the November election
- understanding electors
- the Electoral College in case of a tie
- why we have this system
- strengths and weakness if this system
- Webinar: Combating Randsomware Date: January 22, 2020
- Covering the 2020 Election Workshop Date: January 25, 2020
- Madison Sessions: Boosting Digital Revenue and Podcasting Date: January 28, 2020
- Webinar: What happened at CES Date: January 28, 2020
- Job/Career Fair Registration Date: January 29, 2020
- Winter Conference & State Legislative Day Date: January 29, 2020
- Webinar: Re-Building Trust Date: February 20, 2020
- Student Seminar Date: March 7, 2020
- Walker Broadcast Management Institute Date: April 14, 2020
- Webinar: Political Refresher Date: April 16, 2020
- Awards Gala Date: May 2, 2020
- Webinar: Working with Agencies More Effectively Date: May 21, 2020
- Webinar: 21st Century Leadership - How to Cultivate Leadership in Today’s Workplace Date: May 21, 2020
- Summer Conference Date: June 17, 2020
- Webinar: Trends in Local Sales of OTT Advertising Date: June 18, 2020
- Webinar: Digital and Social Media Legal Issues Date: July 16, 2020
- Webinar: It's Not Just Selling More Digital...It's Understanding How to Sell Against It Date: July 16, 2020
- Webinar: What it Takes to Walk Onto a Film Set Strong Date: August 20, 2020
- Webinar: How to Give Your National Superstars Home Court Advantage Date: September 17, 2020
- Broadcasters Clinic Date: October 13, 2020
- Webinar: Writing and Speaking for Broadcast Date: October 15, 2020
- Webinar: So…What Does the Election Mean? Date: November 19, 2020