WBA Annual Summer Conference
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Date: June 18-19, 2008
Place: Stone Harbor Resort, Sturgeon
Bay, Wisconsin |
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AGENDA |
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WEDNESDAY, JUNE
18 |
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8:30
a.m. - 6:30 p.m.
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REGISTRATION OPEN |
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Location: Stone Harbor
Lobby |
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8:00
a.m. - 1:00 p.m.
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32nd ANNUAL GOLF TOURNAMENT
The Orchards at Egg Harbor
8125 Heritage Lake Road
Egg Harbor, WI 54209 |
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Sponsored By:

Journal Radio Networks &
Newsradio
620 WTMJ |
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8:00
a.m. - 1:00 p.m. |
“OPTIONAL” TROLLEY TOUR
Information to follow |
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9:00
a.m. - 4:00 p.m.
Engineering Workshops |
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Sessions
will highlight radio broadcasters sharing their ventures into
non-traditional broadcast distribution such as web radio &
podcasts; as well as Wisconsin cable MSO’s sharing an exchange
with TV Broadcasters on the goal of continued carriage on their
systems after the transition.
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Location: Harbor Ballroom
D |
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1:00
p.m. - 3:00 p.m.
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WBA JOB/CAREER FAIR
Location: Stone Harbor Lobby
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Sponsored By:

The Wisconsin Army National Guard |
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3:00
p.m. - 4:00 p.m.
“DISCRIMINATION LAW FOR BROADCASTERS: LEGAL ISSUES AND
EFFECTIVE STRATEGIES TO PREVENT UNLAWFUL DISCRIMINATION - PART
2" |
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Ross Nova |
Presenter:
Ross Nova, Godfrey Kahn
Location:
Executive Board Room |
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4:00
p.m. - 6:30 p.m. |
WBA EXHIBIT RECEPTION
Refreshments & Hors
d'oeuvres
Location: Harbor Ballroom
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Sponsored By:

Sony
Broadcast & Production Systems Division |
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6:30
p.m. - 8:00 p.m.
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DINNER
Location: Courtyard Patio
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Sponsored By:

The Wisconsin Army National Guard |
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8:00
p.m. - 10:00 p.m. |
WBA WINE TASTING WITH UNCORKT....WINE ALL YOU WANT!
Taste of
Door County Wines & Music
(Other
beverages will be available as well)
Location: Courtyard Patio |
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Sponsored By:

Tim &
Sherry Etes, Uncorkt...Wine All You Want!! |
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FREE TIME ON YOUR OWN TO
NETWORK & TAKE ADVANTAGE OF BEAUTIFUL DOOR COUNTY |
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THURSDAY , JUNE
19 |
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7:30
a.m. – 7:30 p.m.
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REGISTRATION OPEN
Location: Stone Harbor
Lobby |
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8:00
a.m. - 9:15 a.m.
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WBA BUSINESS BREAKFAST MEETING
Location: Nicolet Bay and
Chamber Island |
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Sponsored By:

American Transmission Company |
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9:30
a.m. – 11:45 a.m.
General Session/Sales Session:
“USING EMOTIONAL INTELLIGENCE (EQ) TO UNDERSTAND AND CLOSE MORE
OF YOUR CUSTOMERS”
Colorful
Communications provides an amazingly accurate tool that teaches
you how to identify your customer’s needs and preferred buying
styles. Then you get proven strategies and information for
making great first impressions, knowing how to best engage
different styles, knowing which questions to ask and which ones
to avoid. As Michael is quoted “Knowing WHO you are
communicating with - will determine HOW you will influence them.
In this seminar, you will learn both the WHO and the HOW.
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Michael
Swita |
Presenter:
Michael Swita, Colorful Communications
Location: Europe Bay & Lily Bay |
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Noon - 1:45 p.m. |
KEYNOTE LUNCHEON
Location: Nicolet Bay &
Chamber Island |
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Sponsored By:

Oasis
– a format by Sovereign City Communications |
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Bob Harlan
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Kelly Marie
Schlicht |
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“LEADERSHIP” with BOB HARLAN
Speaker: Bob Harlan, Chairman Emeritus, Green Bay Packers
GETTING PERSONAL ON PERSON TO PERSON: THE HUMANITY OF EDWARD R. MURROW’S
“OTHER” SHOW
Speaker: Kelly Marie Schlicht, UW-Madison’s Mass Communication and
Journalism School |
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2:00 p.m. – 4:15
p.m. General
Session/Sales Session
“WEB SALES 2.0”
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Join us in this
interactive web session as we talk about Internet Marketing and how we
can create online campaigns that not only work but generate more
revenue.
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 Speakers:
Stacy Blasiola, Interactive Media Sales Development Director, Journal
Broadcast Group, Milwaukee & Nick Ring, Director, Internet, Integrated
Marketing & Online Sales, Clear Channel Radio, Madison
Location: Europe Bay & Lily Bay |
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Stacy
Blasiola
Nick
Ring |
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3:15
p.m. - 3:30 p.m.
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BREAK
Location: Stone Harbor
Lobby |
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4:15
p.m. – 5:15 p.m.
General Session:
POLITICAL/LEGISLATIVE UPDATE (Enjoy a
Drink While You
Listen!) |
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Location: Europe Bay &
Lily Bay |
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Sponsored By:

The Wisconsin Army National Guard |
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Michelle
Vetterkind, WBA President
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Bob Welch,
WBA Lobbyist, The Welch Group |

Ann Bobeck,
Associate General Counsel, Legal and Regulatory Affairs
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Robin Oxford,
Director of State Association and Membership Outreach, NAB
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6:30
p.m. – 7:30 p.m.
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ANNUAL HALL OF FAME RECEPTION
Location: Courtyard Patio |
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Sponsored By:

The
Wisconsin Education Association Council (WEAC) |
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7:30
p.m. - 8:30 p.m.
WISCONSIN BROADCASTERS HALL OF FAME
BANQUET |
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Location: Harbor Ballroom |
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Sponsored By:

BMI |
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8:30
p.m. – 9:00 p.m.
HALL OF FAME PRESENTATIONS |
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Location: Harbor Ballroom |
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Sponsored By:

ASCAP |
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Tuesday Night Trolley and Board Dinner are
Sponsored by:

American Media Services |
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All breaks
are Sponsored By:

The Wisconsin Army National Guard |
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