Wisconsin Broadcasters Association
  • 2016 Student Seminar Slide

    Student Seminar

    Join us Saturday, February 27th at the Madison Marriott West Hotel in Middleton for our annual Student Seminar.

  • 2016 Awards Gala Slide

    Awards Gala

    Save the Date – Saturday, May 7th


January 14, 2016




Pillsbury Advisories for the upcoming Children’s Television and Programs/Issues List quarterly reports

January 7, 2016

Now there are TWO WAYS to honor Wisconsin’s Broadcasters

November 10, 2015

hof header



The Wisconsin Broadcasters Association Foundation Hall of Fame Committee is now requesting and accepting nominations for the Wisconsin Broadcasters Hall of Fame.  

The Hall of Fame nomination process is open and will run through Monday, February 15, 2016. Submissions should be made on the official nomination form and sent to the WBA Foundation office. Selected nominees will be inducted on Thursday evening, June 23, 2016, during the annual WBA Hall of Fame Dinner. The dinner will be held at the Radisson Hotel in La Crosse, WI in conjunction with the WBA Summer Conference.

legends header




The Wisconsin Broadcasters Association is now requesting and accepting nominations for the Wisconsin Broadcasters Association Local Broadcast Legends Award.

The Local Broadcast Legends Award nomination process is open and will run through Monday, February 15, 2016. Submissions should be made on the official nomination form and sent to the WBA office. Selected nominees will receive the award Thursday, June 23, 2016 during the WBA’s Summer Conference Luncheon at the Radisson Hotel La Crosse, WI.


President’s Column

Michelle Vetterkind

Michelle Vetterkind

2016 Highlights

I hope you all had a safe and joyous holiday season!

As we wind down from the hustle & bustle of 2015 and welcome in 2016, I’d like to take this opportunity to highlight a few of our events/deadlines that will be taking place within the next two months.

  • The WBA Awards For Excellence Deadline is Wednesday, January 13 at 11:59 PM CDT.
  • Please join us for the WBA’s Social Media Session/Industry Roundtable Discussions/WBA Social Reception on Tuesday, January 26, and our Winter Conference/State Legislative Day on Wednesday, January 27. We really NEED you—especially for the State Legislative Visits & Reception.
  • January 28 is the registration deadline for the WBA’s upcoming DC Trip, to take place February 23 & 24.
  • Is there someone you’d like to nominate for the WBA Hall of Fame or Local Broadcast Legends? If so, don’t forget that the Nomination Deadline (for both) is February 15.

Have I mentioned lately that it’s never boring at your WBA?

So here’s to a happy, healthy, and I might add prosperous (as that certainly doesn’t hurt) 2016!

Thank you, as always, for your time and support.

Chair’s Column

Time to Reflect

My last column. Time to reflect on 2015 and what I’ve learned being your Chair.

  1. How committed you all are to LOCALISM. It was a privilege to observe, read and write about your commitment.
  2. How good Michelle is at rallying us to lobby and how effective we can be! A couple years ago a very close friend and telecom attorney told me a performance tax was practically a “done deal.” Who would have thought we’d get the Sales Tax exemption in Wisconsin? Clearly, we must continue exercising this muscle as much as Roger implores us to, as change seems to be our only certainty.
  3. How incredibly thoughtful, intelligent and committed the Executive Committee and WBA Board Directors are to our Association. To watch them crafting a new strategic plan and to address the challenge of finding new revenue sources for the NCSA program has been a pleasure to observe.
  4. How very good decisions made by past Boards gave us the time and flexibility to manage our way through our current challenges.
  5. And then there is Michelle, Linda, Liz and Mandy. To say it has been an incredibly busy and challenging over the past two-plus years is an understatement. Michelle and team have managed this with grace and professionalism. 2016 will be a pivotal year for your WBA. There are plenty of creative ideas in the strategic plan and through Michelle’s connections to her colleagues in NASBA to morph WBA into its next iteration.

Please support WBA as you have in the past or in new ways that might emerge from our strategic plan. I have no doubt the WBA will remain the model all others envy. The only way it wouldn’t is if we somehow take it for granted.

Another Facebook feed tweak

Kyle Geissler

Kyle Geissler, WBA Digital Consultant

Facebook is at it again. They’re tweaking their news feed algorithm. I suspect this happens regularly, but they saw fit to publicize it this week.


Featured Video

Mike Sullivan, Hall of Fame Inductee 2015

Recent Tweets